WaterAid — Drew Eldridge

Brand Experiences

WaterAid Global Website

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In a Nutshell

WaterAid needed a complete overhaul of their existing website, and after a highly competitive pitch, chose Mirum. We set an ambitious task of redesigning the entire platform, consulting with multiple stakeholders around the world, in 9 months. Leading a stellar design team, including BA, IA, UX, UI and Copy, and partnering with the branding agency, we delivered a totally fresh global website, that increased donations by over 50%.

Challenge

Design and build a website for a brand that's changing the world. Making water, toilets and hygiene normal for everyone, everywhere.

Solution

We designed and built a website that delivers rich quality content as well as excellent user experience.

A new, mobile first, donation journey that does the hard work for you, and a site that makes it as easy as possible not only to donate but to really get involved in a meaningful way—through community fundraising and charity fun-runs.

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